Liking Factor Engineer

Analyze and engineer liking to increase rapport, persuasion, and compliance in marketing, sales, and communication contexts. Use this skill when the user wants to improve how much an audience likes them, their brand, or their message — including writing sales copy, designing onboarding flows, crafting brand voice, building personal brand, creating relationship-based sales strategy, writing endorsement copy, structuring ad creative, designing UX that builds trust, or preparing for any high-stakes pitch or persuasion scenario. Also use when the user suspects they are being manipulated by a compliance professional through manufactured rapport, flattery, or contrived similarity. Trigger keywords: liking, rapport, trust, relationship building, brand personality, personal brand, similarity, compliments, familiarity, association, endorsement, halo effect, attractive design, influence, persuasion, likability, warm, friendly, relatable, connection.

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Install

Claude CodeClawhHubnpxCursorCodexGemini CLI

1. Add marketplace

› /plugin marketplace add bookforge-ai/bookforge-skills

2. Install plugin

› /plugin install influence-psychology-of-persuasion@bookforge-skills

3. Use the skill

› /liking-factor-engineer

CC-BY-SA · Open sourceGitHub

Source Book

Influence: The Psychology of Persuasion

Robert B. Cialdini

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